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Can I Complete Blue Cross Blue Shield Credentialing Myself

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You can get your Blue Cross Blue Shield credentials on your own, yes. A lot of people who work alone do it every year. The real question is whether you should. The honest answer rests on how much time you have, how many customers you must deal with, and how much a delay costs your business. 

This guide explains what do-it-yourself BCBS licensing is, what goes wrong most of the time, and how to decide whether to do it yourself or hire someone to do it. 

What Is BCBS Credentialing? 

Blue Cross Blue Shield credentialing is the process of making sure that a provider’s background, education, training, malpractice history, and license meet the requirements to join a BCBS network and bill as in-network. There’s no need for it. Payers use it to avoid fraud, make sure doctors are qualified, and keep an eye on risk across all the patients they handle. 

In case you forgot, BCBS is not a single company. It is a union. About 34 separate affiliates each have their own department that handles credentials. Even though most affiliates use the same CAQH ProView database for most of their checking, what worked for BCBS in one state might not work so well in another. 

It’s also not a one-time thing to do credentials. Most payers, including BCBS members, need providers to re-credential every two to three years to make sure their credentials and standing are still up to date. You’ll be using the same process over and over again as long as you’re in that network, whether you set it up yourself or not. 

It’s also helpful to keep credentialing separate from enrollment and contracting, since all three terms are used loosely, which is one reason people get confused about deadlines. Credentialing checks your past and makes sure you are who you say you are. When you enroll, the payer puts you in their system and gives you a provider number. The rate at which you’ll be reimbursed is set by the contract. All three have to be finalized before a claim can be paid properly at in-network rates. Do-it-yourself applicants sometimes think they’re done as soon as their credentials are approved, but claims are still being processed wrongly because the contract hasn’t been signed. 

Can You Handle Credentialing Yourself? 

Yes, self-credentialing is possible for a single provider to apply to one or two payers. Focus and organization are more important than any special skills. It takes a lot of work to fill out a thorough description, gather documents, and keep following up until you hear back. 

Scale is where it gets tougher. You can handle one payment on your own time. It becomes more like a part-time job dealing with five payers at the same time, each with their own site, set of documents, and internal processes. It also doesn’t get easier in a straight line. This makes things worse because mistakes in one app are often caused by problems that appear in all of them. New practices have a hard time with timing. Beginning from scratch with five to ten payers plus Medicare usually takes three to six months. During that time, the practice couldn’t bill most of its patients for seven weeks. 

Here, too, the type of service is important. A therapist or nurse practitioner working alone who adds one BCBS partner to an already complete and up-to-date CAQH profile is in a very different situation than a doctor who starts a new practice and must start all their credentials over. The first one is more like entering data in the afternoon and then waiting for weeks. The second one is a real project that involves licenses, setting up libel insurance, giving hospitals special treatment when needed, and a bunch of payer apps running at the same time. 

Benefits of DIY Credentialing 

The first one is cost. There is no service fee, whether it’s a flat rate for each provider or a charge for each application. That savings is real and immediate for a provider who has extra administrative time and only a few payer relationships to manage. 

A control argument is also there. When you take care of your own file, you know exactly what has been turned in, what is still due, and who you last talked to. When you hand off to a third party, nothing is lost because there is no third party. 

Some companies also like the thought of having to learn something new. After setting up CAQH and going through the whole BCBS application process, getting recredentialed three years later is a lot less scary because most of your profile only needs to be updated instead of being rebuilt. 

One less clear benefit is that doing it yourself gives you a real standard against which to judge future help from others. It can be hard for providers who have never looked at their own CAQH profile to tell if a credentialing service is really doing good work or just charging extra work. If you’ve done it yourself even once, it will be much easier to decide what to do next time. 

Common Challenges and Risks 

Most first-time applicants don’t expect to submit so many documents. The CAQH profile has about 14 to 18 sections, and the initial setup usually takes three to six hours just for entering data, before you add the 15 to 20 supporting documents the profile needs, such as licenses, malpractice certificates, board certifications, proof of education, work history, and more. 

On top of the CAQH foundation, every payer has its own quirks, and BCBS affiliates are no different. What one state’s plan needs as an extra form attached, another state’s plan doesn’t need at all. If you miss a payer-specific requirement, you probably won’t get rejected right away. It leads to quiet, and most of the time, you don’t know if something is missing until weeks have passed and you finally get a report. 

Errors in consistency are what kill people in silence. It’s possible for a file to get stuck for no clear reason if the name doesn’t exactly match what’s in the NPPES registry, the address is formatted differently across documents, or the attestation deadline was missed because the reminder email was sent to an inbox that no one checks every day. You don’t hear back, and it’s been weeks since you finally did. 

Then there’s the time it takes. To fully handle one customer, which includes getting documents ready, entering data, and making follow-up calls, usually takes 15 to 25 hours. That’s a real chunk of a working month, time that isn’t spent seeing patients or running the practice, when you add up all the different payers. 

It gets more complicated with rejections and returns. About 15 to 25 percent of the first applications are sent back because they are incomplete or have mistakes. Each resubmission adds 30 to 60 days to a process that took 60 to 120 days for the first time. A provider who does this by themselves, without the pattern recognition that comes from doing it all the time, is statistically more likely to end up in the “resubmission” group because they don’t know which small details payers look at most closely. 

There’s also a psychic cost that isn’t talked about much in licensing guides. It’s stressful for a provider who depends on that income to see an application sit in review for weeks with no update. Not knowing whether silence means “all is fine” or “something stuck” tends to take up more mental space than the hours of paperwork itself. 

The expiration of documents is another sneaky trap. Every year, malpractice policies are renewed. If a policy is set to expire in the middle of the review window, some reviewers mark it as a gap risk even though it hasn’t expired yet. When providers are in charge of their own files, they don’t always remember to compare renewal dates with the expected review timeline before sending them in. As a result, they get asked for new proof of coverage in the middle of the process, which they could have avoided. 

DIY vs Professional Credentialing 

In a broad sense, the comparison isn’t between do-it-yourself and skilled. It’s about your time and willingness to take risks vs. a fee. Doing it yourself makes sense if you’re a single provider working with a small group of payers, have the time to spend 15 to 25 hours on setup and follow-up with each payer, and a small delay wouldn’t really affect your cash flow. 

Get professional help when you need to get multiple providers approved at once, apply to five or more payers, open a new location, or run a business where each week that isn’t billed has a real dollar cost. Credentialing services also know the payer-specific quirks that cause hidden delays because their job is to deal with those quirks every day for a lot of different clients. 

Cost also needs to be looked at honestly. Most of the time, outsourcing credentialing costs between $100 and $500 per application or a flat rate of $1,500 to $5,000 per provider for all big payers. By itself, that number seems high. Next to the $6,000 to $8,000 a month in missed bills for a provider who can’t see in-network patients, it looks different. For some experts, that number goes over $30,000 a month. Often, the service fee is covered by just one month of not having to wait. 

It’s important to think about timing in addition to the cost. A licensing service that has done this hundreds of times knows which BCBS members are slow during certain times of the year, which extra forms a certain plan needs in addition to the normal CAQH pull, and which judges to call when a file has been quiet for too long. Knowledge of the company doesn’t show up on the bill, but it’s a real part of what you’re paying for, along with the time saved. 

Hidden Costs of DIY Credentialing 

The fee you don’t pay isn’t the only thing that matters. Credentialing takes time from staff that could be used for bills, organizing, taking new patients, or anything else that keeps a business going. One estimate says that the direct cost of a doctor and support staff is about $1,660 per provider. These are hours that could have been used to make money. 

Putting in something again costs real money. If one in five of your forms is sent back because they have mistakes, that’s four to eight hours of extra work on top of the time you already spent, plus an extra 30 to 60 days on top of that. 

By a large amount, the income gap is the highest hidden cost. The provider can’t be paid at in-network rates for any care they give while they are qualified but not hired, or, worse, while the review process is still going on. Do-it-yourself credentialing mistakes don’t just waste time for a practice that doesn’t have dedicated staff to handle this. They widen the income gap the process is trying to fix. 

Another cost that isn’t often thought of is the loss of opportunities. Practice owners and office managers waste hours looking for old liability certificates or rereading CAQH instructions. These hours could be used to care for patients, make schedule changes, or do something else that helps the practice grow. Even though it’s not written down anywhere, that time is worth something. 

When to Hire Credentialing Experts 

There are a few reliable signs that point to outsourcing. If you’re adding more than two providers at once, if you’re moving to a new state and dealing with a brand-new BCBS affiliate with its own process, if your current attempt was thrown out once for mistakes, or if the monthly revenue at stake is more than what a flat-fee service would charge, it makes more sense to get professional help. 

It works the other way too. A single, well-known provider who adds another payer to a clean CAQH profile and has time to spare and no pressing need to make money usually doesn’t need to pay for something they can handle on their own. 

It’s important to know about the middle ground: you can start getting credentials on your own and bring in a service midway through if it gets too hard to handle. Some providers do this; they start the forms themselves and then hire a credentialing company to finish the process. Most trustworthy services can pick up an in-progress file without needing to restart, but it’s always better to be sure than to assume. 

A small test before making a decision is a useful way to figure it out. Before you do anything else, make your CAQH profile. That will help you no matter what path you choose. If the setup takes most of a work week and you’re still not sure about the specific requirements of the payer once it’s done, that’s a good sign that the application and follow-up phase will take even longer than expected. You should get quotes for outside help before you send anything in. 

FAQs 

Can I really credential myself with Blue Cross Blue Shield without any help? 

Yes. If you’re a solo provider applying to one or two payers and have the time to handle a lengthy, document-heavy process over 60 to 120 days, this is a real option. 

How much time does DIY BCBS credentialing actually take? 

You can expect to spend between 15 and 25 hours on each client. This includes gathering documents, entering CAQH data, and following up until a choice is made. 

What’s the biggest risk of doing credentialing myself? 

Small mistakes in consistency, like a name that doesn’t match, an address that is formatted differently, or a missed attestation, can stop a file without making it obvious and can be fixed right away. 

Is it cheaper to do credentialing myself? 

Yes, in terms of direct fees. When staff time, the chance of having to resubmit, and missed payments during any wait are taken into account, the gap often gets smaller or goes away. This is especially true for offices that work with more than one provider or customer. 

Can I switch to a credentialing service partway through my own application? 

Most of the time, yes. Many providers start the process themselves and bring in a service when it takes too long. However, it’s important to make sure that a company can take over a file that’s already in progress before hiring them. 

Does DIY credentialing work for group practices? 

Do-it-yourself methods often fail when trying to keep CAQH accounts constant and correct across multiple sources, each with its own paperwork and due dates. 

How often do I need to redo BCBS credentialing once I’m approved? 

Every two to three years, most agents need to get new credentials. A well-kept CAQH profile with on-time attestations makes that cycle go much more smoothly than the first application. 

Does a clean CAQH profile guarantee fast BCBS approval? 

It makes your chances a lot better because most delays are caused by problems with the CAQH data. However, each BCBS affiliate still reviews that data itself. The most common bottleneck is gone when the profile is clean, but not all of them. 

Blue Cross Blue Shield credentialing can be complex and time-consuming

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Kathy Biggs

Kathy Biggs is a healthcare content writer at Credex Healthcare, where she covers medical credentialing services, medical licensing services, and medical billing services for providers across the country.

Credex Healthcare is headquartered in Jacksonville Florida and a nationwide leader in provider licensing, credentialing, enrollment, and billing services.

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